Role: Facebook Community Manager
Location: Central London
Salary: £28,000 to £35,000
Benefits: Circa 15% bonus, health insurance, life assurance, travel insurance, dental, pension

About the Company

This is a new marketplace which is rapidly taking off. It’s USP is being the only ‘one stop shop’ of its kind in the UK for its particular product category – and that product category is huge. Around £80bn to the UK economy to be precise. But it’s rife for digital disruption, and that’s exactly what this firm is promising.

The company has a pedigree already, having established itself as the No1 marketplace of its kind in China. Achieving the kind of visitor and sales numbers most FTSE 100’s and other digital marketplaces would be jealous of.

They’ve identified the UK consumer as being ready for their platform, and their fully rounded offering gives them an edge on the competition.

The platform connects with the customer both in order to drive sales across both new and used categories. But also as a content platform, targeted at the enthusiast interested in news, reviews and insights around the industry.

The firm is very much in ‘scale-up’ phase, with plans to double the UK office over this year.

The Role

As the role is a relatively new entity to the UK, you’re going to be building organic social communities from scratch.

This doesn’t mean simply fielding queries from customers online or responding to user generated content. But doing the thinking and putting a proper strategy in place which grows engagement across each relevant social channel, and in particular over Facebook.

Curating content which feeds into a content marketing strategy.

Identifying influencers within the social community and engaging them to help steer and influence. Doing partnerships with them too in order to build on engagement with the company and brand, and building a proper incentive system for this.

Establishing an organic growth strategy by considering different content and engagement strategies using the platform and communities.

Connecting the dots with both on and offline events and campaigns.

What you can expect

With lofty goals and ambitions, there’s a lot to do.

They’re really looking to emulate the success they’ve already seen in China. That success was massive, and the UK market is rife with opportunity because we don’t have another firm which can offer the same, fully rounded solution and platform these guys already have.

So you’ve got to be the kind of person who is looking to do big things. Achieve great results, and aren’t prepared to settle for second best.

It’s also the kind of company who reward performance and will recognise you for what you achieve.

If their success in China replicated in the UK over the coming years, you can expect they’re going to be joining the illustrious ‘Tier-1’ destination employer tier enjoyed by a few digital and tech firms currently.

KEY EXPERIENCE

• Got to have online social community management experience, preferably with a high profile consumer brand
• Able to demonstrate strategic thinking and planning around community growth strategies and engagement
• Got a decent understanding of digital analytics tools and can utilise these to measure performance of campaigns, content and other metrics
• Evidenced experience of managing social community campaigns and results achieved from these
• Content creation experience will be highly advantageous

Want to Apply? Here’s how:

You can share your Linkedin profile or email me a CV – it doesn’t have to be up to date, we can work on that once you decide you want to take this forward.

Or, for a chat and more information please contact me on:

Max Tullis-Turner
Senior Consultant, Digital
Blue Pelican
01892 507130
max@bluepelican.com

Every application will receive a response.