Data Planner / Data Strategist / Insight Consultant

** Multiple Clients **

LOCATION –            London

SALARY –                 £30k - £40k plus excellent benefits

This award winning integrated marketing agency is looking to bolster its Data Planning function with a Data Planner / Data Strategist / Insight Consultant, to work across multiple accounts. The role will be working across a mixture of existing big brand business and new business wins.

You will be leveraging data to deliver value to loyalty programmes and CRM campaigns, through thinking creatively about how data can be used to improve marketing performance. This includes ensuring strategic coordination, delivery and planning of CRM insight and analysis activities - working towards delivering a truly aligned CRM vision for the clients.

You will drive data strategy across multiple marketing channels and touch points, from traditional DM, email and SMS channels to digital media including social, mobile and website.

What makes these roles different?

•             High level exposure to some of the UK’s most complex data environments

•             Working for one of the UK’s largest marketing agencies; huge investment into training, impressive clients and inspiring leaders

•             Range of clients across entertainment, travel, automotive and retail

What’s in it for me?

•             Opportunity to work in a data role where you can apply creative and strategic thinking

•             Chance to make inroads with huge client brands and network with influential agency contacts

•             Diversify your experience by gaining an agency role; develop client facing skills and abilities in working in a fast paced, creative environment

What skills do I need to apply?

Strategic analytics, insights consulting around the use of data within organisations

OR

Data driven CRM or loyalty experience

OR

Hands on CRM or marketing analytics, ability to plan how data is used within targeted marketing

You will report into The Senior Data Strategy Director, a credible leader in data, with strong heritage in agency, who manages a team of 10 data strategists, delivering a variety of CRM data strategy projects. In addition to this, there is a further 5 data strategists solely working on another major account, making their combined overall data function the biggest in the industry. So, the opportunity for learning and development is huge, as well as the chance to diversify your skills working across multiple clients and projects.

Skills required;

• Educated to degree level in a numerate or relative subject
• Commercial experience in a data driven marketing role, such as Analyst, Insight Consultant or Data Strategist!
• Intellectually curious, an interest in thinking creatively and strategically about how data is used within marketing
• Experience in working with large scale customer databases
• Experience working closely with CRM experts on data driven marketing
• Superb communication, engagement and influencing skills in dealing with both internal and external stakeholders

TO APPLY

For further information or to apply please contact:

Kate McDermott  - Managing Consultant @ Blue Pelican Marketing

Share through your CV to kate@bluepelican.com

Text me on 07803 503780

Share through your LI profile if you’re non-active and simply curious

You don’t have to have a CV to find a new job! We’re always keen to talk to good data experts.

For more vacancies which may suit your needs, please visit us at www.bluepelican.com