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                    Shopper Insight Analyst

Research, Food, Grocery, Retail, Insight, Shopper, Analysis, Analyst

The role

An opportunity to work at the heart of the FMCG industry. You will be part of a research team at the forefront of innovative research delivery. You will help to create business-critical shopper research for the online brand. This is a junior role, 1-3 years of experience is ideal. Opportunities to progress your career are there for the taking. They actively promote from within and most people forge a long term career here, so it's rare for me to be hiring for them! 

You will be involved in setting up and delivering research projects for clients, including liaising with fieldwork agencies, undertaking shopper research – both quantitative and qualitative, analysis and interpretation of large and complex data sets and writing presentations and delivery for client debriefs.

You will need a passion for the food and grocery industry and a commercial hunger.

Purpose of the job:

• To deliver industry-leading insight

• To be a recognised market research expert

• To support the delivery of customised shopper research projects and financial targets

• Undertake and publish shopper research

Bespoke research

This will involve designing research methods such as interviews and questionnaires, carrying out qualitative or quantitative research, monitoring work progress, analysing and interpreting results and writing reports, including customer recommendations. These projects will be delivered to an exceptionally high standard.

• Customer engagement and brand-building

• Developing and maintaining contacts

• Maintaining food and grocery industry knowledge

There will be some UK travel required.

What you’ll need to succeed:

• A solid grounding in market research, gained from a market research agency or within a client-side

research role

• Have experience of working on complex research projects, containing both qualitative and quantitative elements

• Previous experience working in the FMCG retail market is highly desirable but not essential; the successful candidate must be able to display a commercial awareness and understanding of current trends and issues impacting the industry

• Great interpersonal and communication skills with strong customer focus

• Presentation skills – ability to deliver presentations of your research to a high standard

• Strong PowerPoint and Excel skills

Please send your CV for immediate consideration

 

Research, Food, Grocery, Retail, Insight, Shopper, Analysis, Analyst

 

To learn more about this role, please apply or contact Stuart directly on stuart.daniel@bluepelican.com

How to apply

If this position is of interest please send us your CV here, or you can call Stuart Daniel direct on to discuss this and other vacancies that may suit.

Stuart Daniel

Email: stuart.daniel@bluepelican.com