Marketing Analyst

** Award Winning Creative Agency **

• Small, close knit team, resulting in high level of responsibility and exposure to clients
• Opportunity to work with one of the UK’s largest data sets
• Working with both classic customer data as well as digital data

SALARY:                               £50k - £55k

LOCATION:                         Remote/ Central London

I am seeking an experienced Marketing Analyst to work for this award winning marketing agency with a heritage in creative data analytics.

This role is working across their biggest account, an organisation who outsource all their analytics and data planning to this agency, so this is the closest you can get to work 'client side' within an agency set up - you get the best of both worlds with no pitch work and complete ownership of work!

The data is broad, complex, rich and unique, which requires a particular type of approach and way of thinking; intellectually curious, strong attention to detail and autonomous. The main aim of the team is to help the client to improve customer loyalty and to identify potential new customers; so lots of exploratory insights work as well as campaign reporting, goes on.

You will be using tools such as SQL and SAS to perform campaign analysis and propensity modelling, as well as building segmentations and reporting solutions for ongoing monitoring of campaign activity.

EXPERIENCE REQUIRED

• Educated to degree level in a numerate subject; Mathematics, Statistics, Physics, Chemistry, Machine Learning, Computer Science, Engineering, Psychology etc.
• Must have experience using both SAS Base and SQL to an advanced level, for both campaign analysis and propensity modelling
• A background in using data within marketing (both direct and digital)
• A strong aptitude for learning and development and a desire to grow
• Ideally experience in using web and social media measurement tools
• Ability to prove a consultative service around CRM analytics
• Experience in presenting insights to non-technical stakeholders, ability to ask the right questions of the data

TO APPLY

For further information or to apply please contact:

Kate McDermott  - Managing Consultant @ Blue Pelican Marketing

Share through your CV to kate@bluepelican.com

Text me on 07803 503780

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You don’t have to have a CV to find a new job! We’re always keen to talk to good data experts.

For more vacancies which may suit your needs, please visit us at www.bluepelican.com