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Campaign Insight Analyst - Grocery Retailer




I am currently seeking a Campaign Analyst with strong skills in SQL (and ideally R, Python OR SAS), to join this leading grocery retailer in their impressive analytics function. You will be responsible for delivering insights to drive targeted and personalised direct marketing campaigns as well as modelling customer behavior and providing post campaign analysis.


You will also work on sophisticated analytical projects, answering broad business questions, taking a pro-active and solutions-based approach.


This business has worked hard to develop a relaxed, creative working environment, encouraging growth and development for their highly valued analytical talent. They organise networking events, have an internal analytical community group in order to knowledge share and develop thought leadership, as well as encouraging internal growth.


They also have some of the most inspiring managers who have been with the business for a number of years, growing and developing their teams in order to deliver some of the most recognized personalized marketing in the retail industry. This business has a great reputation for being incredibly data driven and customer centric, also partnering with external agencies in order to drive customer loyalty so the volumes of customer and loyalty data you will have exposure will be huge.



POSITION -                  Campaign Insight Analyst - Grocery Retailer


LOCATION -                 Central London


SALARY -                    £28k - £45k plus benefits and bonus





  • Educated to degree level in a relevant and ideally numerate subject
  • Strong SQL coder with experience of working with large volumes of customer or marketing data
  • Ideally experience of working with R, Python or SAS for more advanced coding and statistical analysis
  • Experience of measuring campaign performance, modelling customer behavior and providing actionable recommendations to improve customer targeting
  • Experience in statistical problem solving
  • B2C industry experience, ideally retail
  • Excellent communication and interpersonal skill, as these roles are business facing




For further information or to apply please contact:

Kate McDermott
Managing Consultant - Blue Pelican Marketing
01892 507129

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To learn more about this role, please apply or contact Kate directly on

How to apply

If this position is of interest please send us your CV here, or you can call Kate McDermott direct on to discuss this and other vacancies that may suit.

Kate McDermott