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Job Title: Senior B2B Marketing Manager
Location: Altrincham – 3 days a week in office
Salary: £60,000 – £70,000 (DOE)
Industry: Financial Services / Fintech
Job Type: Full-Time | Permanent

Join a Fintech Championing UK SMEs

An established financial services business is seeking a Senior B2B Marketing Manager to help lead its marketing transformation. With 500+ employees across the UK and Asia, the company provides responsible funding solutions for small and medium-sized businesses — prioritising customer experience, simplicity, and long-term relationships.

Backed by a new CMO, the business is rebuilding its marketing function. This role offers high visibility and the chance to shape strategic programmes from day one. It’s ideal for someone who thrives in a fast-paced, commercially driven environment and wants to make a real impact.

Key Responsibilities

  • Deliver multi-channel B2B marketing strategies targeting SME/SOHO audiences

  • Lead content strategy across web, blog, email, and thought leadership

  • Manage and scale affiliate and partner marketing programmes

  • Oversee the CMS and optimise website performance

  • Collaborate cross-functionally with sales and partnerships teams

  • Support ABM and customer lifecycle initiatives

  • Champion customer stories and brand voice

Candidate Profile

Essential:

  • Proven B2B marketing experience in content and campaign leadership

  • Strong written communication and editorial skills

  • Website/CMS management and performance optimisation experience

  • Familiarity with affiliate or partner marketing

  • Self-starter, commercially minded, and delivery-focused

Desirable:

  • Experience in fintech, financial services, or B2B SaaS

  • Exposure to ABM or lifecycle marketing

  • Comfortable in a scale-up or transformation setting

What’s on Offer

  • Salary: £60,000 – £70,000 DOE

  • Hybrid working (3 days onsite)

  • High-impact, strategic role with leadership exposure

  • Opportunity to help build a modern B2B marketing function

  • Collaborative, mission-led culture focused on customer success

How to Apply

Send your CV 

Contact:
Max Tullis-Turner
Practice Lead, Digital | Blue Pelican
📧 Max@bluepelican.com
📞 01892 507130

To learn more about this role, please apply or contact Max directly on max.tullis-turner@bluepelican.com

How to apply

If this position is of interest please send us your CV here, or you can call Max Tullis-Turner direct on to discuss this and other vacancies that may suit.

Max Tullis-Turner

Email: max.tullis-turner@bluepelican.com